Maurice, Iowa - February 9, 2025
Contact BioSolutions is taking advantage of a unique opportunity to introduce its soil friendly bioherbicide FireHawk™ to the U.S. market by sponsoring a full-page ad in the Official Super Bowl program guide and nationwide digital campaign. In partnership with Toxin Free USA, Contact BioSolutions is helping raise awareness about the dangers of harmful chemicals that contaminate our food, soil and environment.
Contact BioSolutions achieves a break-through innovation in environmentally friendly weed control through its proprietary delivery technology. FireHawk Bioherbicide delivers high performing, consistently effective weed management with proven benefits to soil health.
“Americans deserve nutritious food from farms that use regenerative agricultural practices and have healthy soil,” said Dr. Frank Glatz, CEO of Contact BioSolutions. “By securing a presence in the Super Bowl program guide and digital campaign, we’re ensuring that millions of people learn that there’s a better alternative to conventional chemicals. This fast-acting bioherbicide works consistently and is beneficial for the soil. Now there is a better option.”
FireHawk is at the forefront of soil healthy, fast-acting, high-performance regenerative weed control.
Where to see the FireHawk + Toxin Free USA campaign:
• Super Bowl LIX and Pro Bowl Program Guide (Print & Digital) - Featured in millions of copies nationwide
• Digital Ad Campaign - Running across social media, news outlets, and sustainability-focused platforms
About Contact BioSolutions’ FireHawk Bioherbicide
Contact BioSolutions develops and manufactures proprietary, high-performance weed management products that benefit soil microbiology and fertility. The company holds a strong patent portfolio and is driven by the global trend towards non-toxic, environmentally beneficial weed management and agriculture. Contact BioSolutions markets FireHawk Bioherbicide to various target segments, including home and garden, landscaping, municipalities, commercial sectors, regenerative farming, vineyards, specialty horticulture and glyphosate-resistant invasive weed control. Established in Australia in 2015, the company’s USA headquarters are in Maurice, Iowa. Products are sold directly to end-users throughout Australia, New Zealand, and the USA. Visit contactbiosolutions.com to learn more.
About Toxin Free USA
Toxin Free USA is a nonprofit organization dedicated to exposing the hidden dangers of toxic chemicals in our food, farming, and everyday environment. Through advocacy, education and partnerships, we fight for a future free of glyphosate, PFAS, and other harmful substances. Learn more at toxinfreeusa.org.